An in-depth look at how Kellogg marketing faculty and MBA students break down and evaluate ads during America’s biggest night ...

Dove’s “moist” ad from Maximum Effort and Kim Kardashian playing a “Fairy Butt Mother” for Skims.

A new coffee shop on Classen Boulevard, focused on giving students a place to go, had its grand opening earlier this month.

In an environment that embraces innovation, Ohio's Akron Coffee Roasters is workshopping new menu items and brewing ...

We got a couple of strong examples this week, with classic songs from the ’70s and ’80s boosting campaigns ranging from sports to furniture retail. Elsewhere this week, we saw a comic campaign ...

The Super Bowl is a cultural spectacle unlike anything else. Because while we tune in for the game, we stay for the ...

Chalkbeat reports on how teachers are looking out for the tens of thousands of migrant and/or homeless families across New York City whose children often lack essential items needed for ...

The Lion's Den is a campus hot spot. Ever wonder what the behind the scenes management looks like at this student-run coffee shop?

Coastal Carolina University unveils its top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which ...

UTRGV students unveil their top 5 and bottom 5 for the 2025 USA TODAY Ad Meter Marketing Spotlight. See which Super Bowl ads ...

Borde Hill, the Grade II* listed Family Estate and English country garden in West Sussex, will reopen for the 2025 season on ...

The Artful Cup Café will officially mark its debut with a grand opening celebration Saturday, Feb. 15 from 9 a.m. to 2 p.m.