Marketing technology makes it possible to map the customer journey in far more detail than ever before. And a more accurate customer journey map can guide your marketing to be more strategic, better ...

CreatorDB shares that building an effective influencer marketing strategy is no longer about one viral moment, it’s about ...

Businesses seeking to improve the customer experience often build customer journey maps—a visual representation of the various interactions a buyer has with a business. Building that map from the ...

Introduction to customer journey maps. Delivering an exceptional customer experience is priority number one for companies hoping to succeed and grow in today’s competitive environment. More than ...

As part of Inside Housing’s CPD offering, watch the full webinar at the end of this article in association with Switchee, ‘Customer journey mapping – how to improve efficiency without compromising ...