This course explores the models and algorithms commonly used in marketing, providing a structured approach to applying analytics in real-world marketing scenarios. We begin with a foundational ...

MTA is commonly supported by marketing channels like Google Ads, which offer different attribution settings – data-driven ...

While using different tools and analyses makes sense ... data science talent and open-source marketing models. These have ...

"The US Model is a combination of several government ... Contrarily, the US has the same healthcare system in all its states but different marketing rules, which companies have to know.

The way most digital marketing agencies work isn’t ... and slowing down campaign optimizations. HK Digital’s model is different. Every strategist is also an execution specialist.