Soft Ochre - Elf Cosmetics Bite Size palettes - Elf Cosmetics Liquid Eyeshadow - Benefit Cosmetics Roller Lash Mascara - Morphe Brushes Vibes Pencil - Maybelline Studio Gel Eyeliner - Benefit Cosmetic ...

The pigment of ELF's bronzer and contour is super solid but not too overwhelming to send you into a panic mode. The cushion ...

“Overly rich oils or thick silicones can cause products to sit on top of the skin and separate in the heat,” explains O’Neill ...

Beauty gains momentum with the Rhode deal, tariff strategies, and renewed confidence driving long-term growth. Find out why ...

Chief executive officer Tarang Amin says Elf Beauty has conglomerate-sized ambitions, but plans to do things differently than ...

15 Best Drugstore Makeup Picks for Women Over 50, According to Celebrity Makeup Artists first appeared on Parade on Jul 2, ...

I've gotten lots of requests for me to do a fast makeup routine video on a budget. Lots of you know I love Dollar Tree makeup brushes, and I love affordable products. And I splurge only when necessary ...

Yes, reapplying sunscreen throughout the day is important, but so is keeping makeup in tact for the full day. What deters many beauties from reapplying, or applying at all, is the way sunscreen may ...

You may feel like you’re melting, but that doesn’t mean you have to look like it, too. This summer is already gearing up to be a sweaty one in DC, so we asked local makeup artists for their go-to tips ...

E.l.f. Cosmetics is making the magic of color analysis accessible with the launch of their new tool: color e.l.f.nalysis. Simply upload a selfie to learn which color palette is most flattering to ...