From big displays and livestreams with employees to personalization stations, Lego wants to create stores that keep customers ...

LEGO's TIE Interceptor set has dropped to its lowest-ever price in a new deal. The iconic Star Wars Imperial vehicle consists ...

If you (wisely) choose to purchase your sets at LEGO when there’s an event going on, your window is set to close today February 12th. Until the end of the day, LEGO Insiders can enjoy double Insiders ...