Driving up social media engagement with Gen Z is part of Kmart managing director Aleks Spaseska’s goal of doubling sales to ...

Outside the former Barneys on Seventh Avenue in Manhattan, onlookers crowded in front of the floor-to-ceiling windows hoping ...

Ghufran Khalid, 24, didn't expect to be surprised. Like many of his peers, Khalid was used to the steady thrum of hostilities with India. Escalations in Kashmir, exchanges across the Line of Control - ...

OpenAI is moving to publish the results of its internal AI model safety evaluations more regularly in what the outfit is ...

AlphaBake, a pioneer in generative AI solutions for the fashion industry, has launched a virtual try-on option for online ...

We live in times where we are constantly distracted by memes, reels and everything on social media. The relationship we share ...

Gen Alpha watched influencers make millions from daily vlogs and video game content—now they want a piece of the pie. The generation’s top career choice is to become a YouTuber or TikToker ...

However, the oldest members of this Gen Alpha group will become adult consumers soon enough, and between the way they approach money and their perception of spending, two things are quite clear.

A new generation has emerged: Generation Alpha. While the official age range for these youngsters is still heavily up for debate (some maintain the generation began in 2012 and runs through 2024 ...

Generation Alpha, born in or after 2010, is poised to redefine how brands approach marketing. Unlike their predecessors, this tech-savvy generation has been immersed in digital experiences from ...