As brands wrestle with AI capabilities, omnichannel orchestration, and stretched budgets, Harbin Beer’s retail campaign ...

In China’s small street shops, crowded fridges often push beers to the back — out of sight and out of reach. But Harbin Beer saw an opportunity where others saw a disadvantage. The brand uncovered a ...

Budweiser (Brussel:ABI) (BMV:ANB) (JSE:ANH) (NYSE:BUD) unveils its new global platform “Celebration in the Making” and full campaign details as the Official Global Beer Sponsor of the FIFA Club World ...

New York Festivals Advertising Awards (NYFA) has announced the 2025 Shortlist. The 2025 Shortlist was determined by the ...

Germany Tops the 2025 Shortlist, Followed by the USA, Canada, and South Korea NEW YORK, IL, UNITED STATES, June 4, 2025 /EINPr ...

The 21st Harbin International Beer Festival is set to open on July 20. [Photo provided to chinadaily.com.cn] The 21st Harbin International Beer Festival in Harbin, Heilongjiang province, will open on ...

Bolstered by its long-term commitment to promote smart drinking, Budweiser China has evolved the iconic public welfare campaign by once again using its popular Harbin Beer brand (HAPI) to co-launch ...

Lee Tien-hsuan, a 43-year-old violinist from Taipei, Taiwan, has been busier than ever preparing for the China Harbin Summer Concert series this year. The 37th session of the premier music event ...

Mark Horton, an archaeology professor at the Royal Agricultural University in the United Kingdom, spoke with Fox News Digital ...