Digital advertising has transformed into an ecosystem of unprecedented scale, with over $1 trillion in global ad revenue. To adapt to this dynamic environment, innovation is paramount. In his recent ...

Statistical inference in this context is challenging. A hierarchical model is a useful statistical tool to more efficiently analyze the data, and it is increasingly being used in computational ...

Our objective in estimating the NMR globally is to combine all data sources available to ... METHODS We present a new model for estimating the NMR for countries worldwide, using a Bayesian ...