Inside, the 55-year-old toy car fanatic and his fellow collectors, from baby boomers down to little kids, gather among thousands of tiny metal cars, mostly Hot Wheels. The cars are lined up by ...

Hot Wheels has been selling scale model cars to children and collectors worldwide for 54 years, with its iconic logo edged into many of their minds. But a Reddit user has shared his revelation ...

Hot Wheels & Global Head of Vehicles at Mattel. For 55 years, Mattel's diecast Hot Wheels have not only endured, they've expanded and evolved to become part of American culture. Worldwide sales ...

Kids are still playing with Hot Wheels, those gleaming toy Camaros ... as beautiful as when it was just off the assembly line 55 years ago," she says. "And I get that same feeling as was ...