A Hot Wheels fan has taken to Reddit to share his revelation after discovering a 'hidden' image in their logo which took him 40 years to see but left him 'smiling from ear to ear' Skip to main content ...

The e-dragster team captain is aptly named Ferrari. The driver of the speedy electric vehicle raced cars and motorcycles growing up. They are part of the nine-member, all-female Hot Wheelz team that ...

Patches of a bucking horse celebrates the brand's Western roots and Hot Wheels horsepower. A button-down shirt and graphic tees combine Hot Wheels' flame logo with racing flags, tires and other ...

I bet that when you were playing with your Hot Wheels back in the day, you used to do most of the same stuff I did: speed 'em around, flip 'em in the air, and make whooshing noises with your mouth.

AUSTELL, Ga. - When you think about Hot Wheels, you probably think about cars that can fit in the palm of your hand. But the Hot Wheels taking over Six Flags Over Georgia for the next month aren ...

For $130, Hot Wheels: Rift Rally gives you a kid-football-size RC car with a first-person view of your living room on your iPhone, iPad, or PlayStation-connected TV screen — a view the game ...

Hot Wheels, which was first introduced in 1986, is one of the world's best-selling toy brands. Currently, Mattel also has plans to make feature films based on American Girl, Masters of the ...

NBC has handed a series order to car makeover competition series Hot Wheels: Ultimate Challenge from Endemol Shine North America, Workerbee and Mattel Television.. The competition, which is based ...

Hot Wheels is partnering with Italian fashion brand Gucci for a limited-edition toy car. And not just any toy car, but a 1982 Cadillac Seville. Wait, what? At first this trio of names may seem ...

Hot Wheels took its annual Legends Tour to Detroit, a city with one of America’s most vibrant car cultures, and the results didn’t disappoint. The winner is a 1931 Dodge Rat Rod built by three ...

EXCLUSIVE: Hot Wheels: Ultimate Challenge is bringing the heat for NBC and Peacock. The reality competition series, which debuted on NBC May 30, has seen strong growth for its premiere episode ...

The Swan Song logo is on each side of the "Hiway Hauler," with an overlay of the best-known Led Zeppelin font. The fuel tanks include an incredible detail: all the cities visited on the '75 trek.