There is measurable value to be created by unifying marketing, communications and public affairs activities under a single ...

Fostering genuine connections and mastering effective communication are pivotal for success in business, generally, and in marketing, particularly. This episode features Jason Harris, a co-founder and ...

While inverters are built to allow remote access for updates and maintenance, the utility companies that use them typically install firewalls to prevent direct communication back to China.

In today’s crowded marketplace, having a clear and consistent message is more important than ever. An integrated marketing communication approach helps brands connect with their audience across ...

independent ICT standardisation body ETSI has published an analysis of advanced integrated sensing and communication (ISAC) use cases and deployment scenarios, setting the foundation for future 6G ...

Abstract: In addition to enhancing wireless communication coverage quality ... we design a frame structure of transmission protocol composed of several location coherence intervals, each with ...

Integrated Sensing and Communications (ISAC) is shaping up to be a foundational capability in 6G, and it’s already gaining traction in pre-standardization research efforts. Within 3GPP, ISAC is under ...

Marketing communications and strategic communications are two approaches to that goal that differ in scope. While the former focuses on the marketing department and sending a unified company message, ...

The UTSA Division of University Relations’ Office of Marketing and Special Projects and Office of University Strategic Communications earned three Circle of Excellence Awards. University Marketing and ...

Purpose This study aims to explore the foundations and current research streams of sustainability communication (SC) within the marketing field through a ... This ambiguity hinders theoretical ...

Here, we spotlight Gina Sansivero, VP, Marketing & Corporate Communications at AtlasIED. She entered the AV industry by chance, joining a start-up that sparked her connection to the field. She views ...