Her expertise lies in integrated marketing communications, digital & ecommerce marketing, media strategy, consumer data and organization transformation. Before joining Colgate Palmolive India ...

Abstract: The integrated ... called communication-aided collaborative jamming system, is designed to transmit C&J signals at the same time and frequency. Different from previous studies which overlook ...

In her new role, Kavita will be responsible for driving the brand’s marketing communication strategy, integrated communications, and media planning across India. With over 13 years of experience ...

Abstract: Integrated sensing and communication (ISAC) offers an effective solution for improving spectrum efficiency while enhancing environmental awareness. In this paper, to avoid the wastage of ...

And yet, the traditional Integrated Marketing Communications (IMC) playbook often fails to adapt. Campaigns are integrated in format, not in meaning. Visuals align, hashtags repeat, platforms sync—but ...

The marketing communication process model is essential for businesses looking to effectively connect with their audience. It outlines how messages are crafted, sent, and received, ensuring that ...

You will gain knowledge about the marketing planning process, segmentation ... will develop your understanding of integrated marketing communications and public relations in the fashion industry. You ...

Please contact Graduate Admissions should you require further advice. The Department of Culture, Communication and Media has innovative, research-active staff able to supervise postgraduate research ...

a comprehensive knowledge and critical understanding of marketing and communications strategy development process. We offer a portfolio of ... the practical issues involved in creating effective ...