Car brands occasionally have one-off branding scandals – people hated Audi’s new logo for China and I don’t even need to get ...

We look back at Kia’s previous logos, and Kia explains why it went so extreme with its newest one. Here's how it may have gone down: You came to a stoplight. Your eyes wandered until they landed on ...

It feels like we've heard about Kia ushering in a new brand logo for years, but on Wednesday, it finally happened. Kia revealed the new logo that it will affix to new vehicles going forward and ...

The rationale from the company was that the new logo represented its commitment to innovation and its ambitions to become a leader in the automotive industry. But it was a flop. It violated four ...

Kia celebrates its new face and slogan, declaring the brand's future transformation - The new logo features 'symmetry', 'rhythm' and 'rising' elements that embody Kia's confidence and commitment ...

Last year, Kia decided that it was going to bring the brand into the 21st century. And it did exactly that by revamping its logo into something a bit more modern—gone is the old circular logo ...

Kia recently decided that it was time to update its logo. Fair enough, the Kia logo right now is the word “Kia” in an oval. Should be pretty simple to make a new one then, right? Well ...