The aesthetic gives an outlet to those who aren't afraid to take sartorial risks. A fun way to tap into Kawaii fashion is to dress up as a character. Take inspiration from Megan Thee Stallion ...

Kawaii aesthetics have long been a staple in differing iterations within Japanese culture, where the notoriously cutesy style first emerged as a handwriting style (particularly in girls), and then ...

A spaghetti strap floral tank and mid-rise jeans is an outfit combo that won't steer you wrong when it comes to the indie aesthetic. How cute is this ... Wearing a midi dress with these colors ...

Primark has caught attention with a "chic" £18 dress that shoppers say looks like it could be from a well-known brand.

Trench coats, platform boots, and dark lipstick are fall staples already, but put together, they make a cute ... dress for a moody, professor-chic look. Going beyond the traditional goth aesthetic ...