Look, we all love to come across a cute, close-up selfie ... a backdrop that vibes with your #aesthetic. And the best part? Most of these trendy Instagram poses only require a single prop, if ...

Kawaii aesthetics have long been a staple in differing iterations within Japanese culture, where the notoriously cutesy style first emerged as a handwriting style (particularly in girls), and then ...

A kawaii gaming setup is more than just a space for gamers. It also offers a joyful blend of comfort, aesthetics, and ...

Like countless other gamers online, Celeste is an expert of “pastel gaming”—a term borne from Japanese kawaii aesthetics, and perhaps, a need to distinguish from the unassuming black leather ...

How Japan's "most famous" artist, and others, are subverting the country's cute "kawaii" aesthetic to question the world we live in. More than a millennium ago, the Japanese empress Fujiwara no ...