Hello Kitty's company, Sanrio, may create some adorable mascots, but these 10 alternate Japanese mascots deserve just as much ...

Sanrio announced it will sell seven new pieces of Chococat merchandise in Japan, and most of the items involve new pouches ...

Adults are considered the fastest-growing age demographic for toys, according to a Circana report. First-quarter 2025 toy ...

This guide to gachapon, Japan's irresistible capsule toy culture, will assist you in locating the best machines and joining ...

ElliCor currently has seven Texas stores and one California location with another in the works. The store, which has an ...

A new Comic-Con Museum exhibit, “20 Years of Kawaii and Chaos,” explores the lifestyle brand tokidoki’s journey from a small ...

The Bowersock Gallery is set to host "Kawaii: American Style," an exhibition that promises to bring a playful twist to the ...

Here are 9 things to know about kawaii sensation Chiikawa, from her anime to collabs, other characters, toys, merch, and more.

Here are 9 things to know about kawaii sensation Chiikawa, from her anime show to collaborations, toys, merch, and her adorable friends.

Japan’s capsule toys are over 40 years old. They may be cute but they’re targeted more towards adults as they are ones who can afford them.

This guide to gachapon, Japan's irresistible capsule toy culture, will assist you in locating the best machines and joining the fun.

A certain nascency persists in the kawaii commodities that have won hearts not only in Japan but across the world over the past few decades, like the Sonny Angel dolls (introduced in 2004) that ...