You don’t mess with the breakfast king aka Kellogg. It’s dropping the hammer on a food truck in Ohio for having a name that’s ...

Meanwhile, legacy brands like Kellogg’s prove that when done right, a well-crafted typeface can be just as powerful—if not more so—than the logo itself. As branding evolves, one thing is ...

While brands experimenting with logo placement is nothing new, a growing number of companies are embracing this approach. In recent months, Heinz, Kellogg’s, Tesco and McDonald’s have all ...

Cereal brand Kellogg’s recently launched a bold new out-of-home campaign making creative (and selective) use of its logo. With the wordmark cropped to show just the 'og', the new billboards ...

Kellogg's has confirmed a popular cereal has been discontinued, despite shoppers saying it's the 'best' they've ever had for breakfast. 'The best cereal I've ever had in my life.' ...

Love cereal and cookies?It's your lucky day. As reported by Elizabeth Flood in FoodDive, "WK Kellogg Co. is bringing the indulgent experience of a chocolate chip cookie to the cereal aisle."The ...

Kellogg’s has one of the most iconic logos in consumer goods. Now, for the first time, that logo is also a custom typeface. The move to expand the logo into a proprietary typeface follows the ...

Days after the CEO of Kellogg’s KLG suggested that inflation-weary families should eat cereal for dinner, some outraged consumers pointed out that the cereal company had raised its own prices in ...

Kellogg's, which owns popular cereals like Corn Flakes, Fruit Loops, Raisin Bran, and Frosted Flakes, began its "Cereal for Dinner" campaign in 2022 with the slogan "give chicken the night off." ...

Gen Z can't read cursive, but will brands like Kellogg's, Ford, and Coca-Cola be convinced to change their logos? Which brand will be next? Next Big Things in Tech Awards Final Deadline This ...

However, despite the name change, the Australian products will retain the recognisable Kellogg logo. The name WK Kellogg Co is a nod to the company's founder, Will Keith Kellogg.