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Dive Brief: Lipton Hard Iced Tea is attempting to bridge the generational divide between baby boomers and millennials through a unique spin on party culture in an activation timed for National Iced ...

Just in time for National Iced Tea Day on June 10, Lipton Hard Iced Tea is kicking off a multi-generational celebration that's bigger, bolder, and more refreshing than ever. This summer, the brand ...

“You may have heard that our iconic Peach Lipton Ice Tea flavor is getting discontinued,” Lipton’s statement read. “We know – it hurts (sorry if we've ruined your go-to afternoon chill bev).

“You may have heard that our iconic Peach Lipton Ice Tea flavor is getting discontinued,” Lipton’s statement read. “We know – it hurts (sorry if we've ruined your go-to afternoon chill bev).

To celebrate 135 years of serving up tea–hot or iced–of all flavors, Lipton is getting a makeover. Not only that, but fans will soon see several new products on shelves. Advertisement.