Below, I've rounded up 9 recommendations for things to do before you design a logo – or rather, before you create the final mark because I'd argue that these are all part of the design process proper.

There are two potential explanations for the Commanders' sudden decision to lean heavily into their abandoned logo.

A makeover is happening to the University of Utah to get out of the shadows of other schools who use the standalone U as ...

People in Utah readily recognize the signature block U that represents the University of Utah. But outside the state? The ...

School leaders hope the newly designed logo will boost the University of Utah's national reputation — while supporting major ...

Logos Space Services has raised $50 million to advance engineering plans for more than 4,000 broadband satellites, the startup founded by a former Google executive and NASA project manager ...

Apple wants you to look good and retro for WWDC 2025 and has limited-edition hoodies, T-shirts and baby onesies with the company's original rainbow logo on it.

Magic unveil new logo, uniforms for 2025-26 season Orlando has brought back a version of its classic logo and showed off 3 new uniform looks for next season.

After 16 years with the same primary logo and three main uniforms, the Magic are turning the page onto a new era that honors Orlando’s past. Fans of the franchise have waited for this rebrand… ...

ORLANDO – As the Orlando Magic continue to propel forward, the team unveiled a new logo and three new uniforms during a special celebration today at the Kia Center. With the team and Magic brand ...

Google’s new ‘G’ logo appeared on stage during the I/O 2025 keynote, and is now live in more apps and the web.

Lipton updates its logo for the first time in over a decade. The redesign returns it to a design much like its very first, created in 1890.