Jaguar Land Rover, now JLR, has a funky new logo for Range Rover to help distinguish the brand as part of JLR's recent House ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

The new symbol will not replace the Range Rover letter mark but will instead be used in smaller areas and on merchandise.

Jaguar Land Rover (JLR) has been working on its branding recently. The wave began with the "Copy Nothing" video and the ...

Jaguar Land Rover is doing a funny thing. It’s splitting out Range Rover as its own brand, and that means it needs its own ...

Jaguar Land Rover is now JLR, and that has split Jaguar, Land Rover, Range Rover, Discovery, and Defender into their own ...

The updated emblem features two wide-set, minimalist "R" characters and is part of JLR’s broader "House of Brands" strategy.

Unveiled alongside this new logo is the Range Rover Pattern. It consists of dozens of interlocking Rs, and while JLR has yet to announce what this pattern will be used for, it could be well suited to ...

Icarus Football is celebrating the fifth Icarus Cup with a bevy of incredibly unique jersey designs. We pick our 12 favorites ...

Range Rover is now considered one of four different brands under the new JLR umbrella, along with Jaguar, Defender, and ...

The next steps in the rebranding process include Guide Studio holding a brand implementation planning workshop and developing ...