News

After 16 years with the same jerseys the Orlando Magic unveiled a new look and logo, paying homage to the franchise's history.
Get ready to smell like you're always on a sweltering beach vacation, because experts say the biggest summer 2025 fragrance trends are tropical, spicy, & fresh.
A fresh spritz of perfume might lift your mood, but it could also interfere with your body’s natural chemical defenses, according to new research. Scientists now say that personal care products ...
Google’s new ‘G’ logo appeared on stage during the I/O 2025 keynote, and is now live in more apps and the web.
Amorecco has launched the ‘world’s first lickable perfume’. Designed for a multi-sensory experience, the Amorecco Late Night Gelato smells (and tastes) like vanilla and coconut.
Max just got a new logo. Again. Two years after rebranding from HBO Max to just Max with new a bright blue-and-white logo, the Warner Bros Discovery-owned streaming service is making an update to ...
The second season of Fragrance Of The First Flower explores some of the real-life challenges that lesbian relationships face in traditional family structures and conservative workplaces.
Before and after pictures of Walmart's new logo Here are some before and after pictures of the company's wordmark and logo.
This week in branding news, Audi revealed a new logo, the hosiery brand L’eggs debuted a comeback, and Nosferatu got its own perfume. Here’s everything you need to know about the latest in ...
Roughly 25 years after its debut, PayPal is “ushering in a new era for customers” with some generic black text. The company has a new logo, designed by Pentagram, and a new brand identity.