When talking about famous car brand logos, one could argue that McLaren’s logo is up there with Audi’s four rings, BMW’s ...

Not all of these colors will be offered on every M model, but the list of which cars will be eligible to receive which paint hasn’t been released as of writing. New product announcements will be ...

For the 50th anniversary of the M brand, which started as BMW Motorsport ... with the new old emblem, and the first cars built with the classic logo will be built starting in March.

Back when native New Zealander Bruce McLaren ran the team, its cars wore a badge featuring a Kiwi to honor the boss' home country. In 1967, that logo changed to the more stylized "Speedy Kiwi ...

There's really only one thing that bothers me about the car I'm driving this week, and that's the myriad of M logos plastered all over its body. Allow me to explain why. In many ways, the new X3 ...

BMW M is known for its powerful gas-powered sports cars, but its upcoming all-electric model could pack an even bigger punch. The team has been testing a secret EV prototype, dubbed “Beast ...

A new trademark filing revealed the name of the first BMW high-performance M electric car. The BMW M3 is going electric, likely under the name iM3. The rumors can finally be put to rest ...