Esi Eggleston Bracey, the chief growth and marketing officer at Unilever, unpacks Dove's partnership with Crumbl. "That's ...

Marketers and agency leaders speak about the surge in performance marketing and the need to track brand-based metrics better.

Middle managers are the voice employees hear most, and their ability to communicate clearly can mean the difference between ...

The marketing communication process model is essential for businesses looking to effectively connect with their audience. It outlines how messages are crafted, sent, and received, ensuring that ...

Earth Species Project researchers have created NatureLM-audio, an AI audio language foundation model that can use animal vocalizations to identify various aspects of communication and behavior.

an artificial foundation model trained on the structure of dolphin vocalizations. Dolphins and the myriad sounds they produce have long interested researchers as a form of communication.

The EKB model is based on the information-processing model proposed ... After item generation, three experts in the fields of agricultural marketing and communication were invited to establish the ...

Starling-Ledbetter brings over 20 years of experience in communications, marketing, and media ... “And implementing a shared services model helps ensure that our message is consistent and that all of ...

Harrison has played an integral role in shaping the Chamber’s tourism marketing and communications strategies for 19 years, and is an advocate for the region’s economic growth, tourism, and ...

When it comes to digital communication, businesses are constantly searching ... to explore the impact of RCS in B2B marketing. If we look at global marketing, digital channels are essential but they ...

The latest misstep (and I can't believe I'm writing this): college football decided to copy the NFL's helmet communications model ― without signal encryption. As absurd as it sounds, it shouldn ...