CMOs are exploring AI's potential with both excitement and uncertainty; they need clear steps to move forward strategically.

Explore how to become a marketing coach with essential steps, tips, and strategies to help you succeed in this rewarding ...

These tools allow you to oversee and control the whole team’s output and inform each employee of their main priorities. Since ...

In a step towards achieving Universal Health Coverage, the Lagos State Health Management Agency has certified and licensed a ...

Archetype's APAC regional director Nugent Lee has stepped down from the role. In conversation with MARKETING-INTERACTIVE, the agency confirmed that Lee will be leaving the company and that his role ...

Solidaridad, in partnership with the WCFO and Agriterra, has worked to equip smallholder cocoa farmers and farmer groups in ...

A comprehensive service approach requires that advisors shift their marketing efforts to emphasize what else they can do to meet clients' needs.

For example, your management accountants can provide analysis of the potential return on investment (ROI), whereas marketing can provide data on business trends and customer demands. Actionable step: ...

This article outlines the high-income skills you should learn in 2025, each of which will remain in high demand and offer ...

In 2023, the digital marketing market was valued at $363.05 billion and is projected to reach $1099.33 billion by the end of ...

(Nasdaq: COEP) ("the Company" or "Coeptis"), a pioneering technology firm at the forefront of innovative biotechnology solutions, is thrilled to announce a partnership between COEPTIS' NexGenAI ...

AI came to the fore at the Berlinale’s EFM Startups pitching session yesterday, which saw 11 start-up entrepreneurs pitch a ...