While the club had no choice but to choose a new logo, the debacle serves as a reminder that it's sometimes not wise to stray too far from tradition for a brand that has a loyal following. Drawing out ...

With a massive celebration full of culture, technology and emotion, the Ecuadorian capital has officially presented its new ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

The next steps in the rebranding process include Guide Studio holding a brand implementation planning workshop and developing ...

MOORHEAD (KFGO) – Minnesota State Moorhead has officially begun using a new university logo and mark. The single-color logo ...

ServiceTitan (Nasdaq: TTAN), the software platform that powers the trades, has joined forces with Pine Services Group, a premier holding company dedicated to preserving the legacy and accelerating the ...

The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...