Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding by Andrew Liszewski Updated Mar 31, 2025, 4:29 PM UTC ...

Max just got a new logo. Again. Two years after rebranding from HBO Max to just Max with new a bright blue-and-white logo, the Warner Bros Discovery-owned streaming service is making an update to ...

As noted by Variety, the company updated the redesigned logo on the service and its social media accounts yesterday morning. Now, if you compare HBO’s logo with Max’s new one, you’ll be able ...

Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same aesthetics of HBO. Plus Icon Film Plus Icon TV ...

Image: Max Screencap. When is Warner Bros. Discovery going to release director Dave Green and writer Samy Burch's Coyote vs. Acme? What does that have to do with WBD changing Max's logo color?

Max is becoming HBO Max once again, WBD just announced. ... Presumably, the recent shift to using HBO-style colors for the Max logo will stick around when the HBO Max name is revived.

The jump to black-and-white branding is not Max’s first aesthetic intervention. When Warner Bros. first launched the streamer in 2020, it was introduced to the market under the name “HBO Max ...