“It wasn’t a very popular concept,” said Colleen Fahey, the creative director at ad agency Frankel, which worked with McDonald’s to turn the Happy Meal from a promotional item into a ...

The new Happy Meal features a range of 24 different ... Cardi B and Offset Share Their Love in McDonald's Super Bowl Ad — and Announce Their New Meal The meal included Cardi B's favorite classic ...

Bob Bernstein said McDonald’s wasn’t originally sold on the ... a small Cracker Jack box-type toy. Television ads told customers Happy Meals would only be available for a limited time.

For the first time in McDonald's history, their "Monsters, Inc." tie-in ads featured Disney characters actually eating at the fast food chain, with Mike and Sully enjoying their own Happy Meals.

And in the realm of Happy Meal toys, there have been some undeniable ... Bullington pointed to a 1997 McDonald’s ad that ran in Chicagoland comparing the Teenie Beanie ordeal to nabbing Bulls ...

The storied stuffed animal was shrunk down to “teenie” form for a McDonald’s Happy Meal in 1997. “The Teenie Beanie Babies were so popular in fact that McDonald’s had an ad, ‘Harder to ...

Happy Meals with Squishmallows are back at McDonald's. The company announced the new Happy Meal toy lineup on Tuesday, May 13. Meals will include one of a dozen different plushie toys including a ...

Bernstein, whose ad agency ran marketing for McDonald's in several cities, had been working with McDonald's for a decade before the Happy Meal debuted. He specialized in kids' marketing and had ...

"Bernstein, whose ad agency ran marketing for McDonald's in several cities, had been working with McDonald's for a decade before the Happy Meal debuted.He specialized in kids' marketing and had ...