The free guide offers a comprehensive framework on creating credible regenerative agriculture claims to prevent greenwashing ...

Outcomes-based marketing strategies aren’t a new phenomenon by any stretch. In fact, Emet Advisory principal Erez Levin ...

Shamsuddin Jasani, Aatsi Desai Jasani, and Gopa Kumar Menon have launched Theblurr, an AI-native marketing solutions company.

We sat down with McKinsey partner Robert Tas to discuss the report findings, reasons for the CMO-CEO disconnect, how ...

Real innovation delivers more than just motion; it adds measurable value, like improved customer experiences, operational ...