"Perms for men are beneficial because they ... It depends on your hair length, texture, and desired look. Guys with naturally wavy hair might not even need a perm and instead could benefit from ...

“The ‘machineless’ perm, using just chemicals to alter the hair texture ... hairstyles popular with Korean men. Since then, “various styles of the wave perm,” another term to refer ...

(Photo Credit: E+/Getty Images) Also known as a hair perm, permanent wave, or permanent texture, these chemical treatments cause your hair to curl or straighten. Getting a hair perm can take ...

To perm or not to perm? The answer seems to be a resounding yes, judging by the men of all ages lining ... s top male stars have been sporting wavy textured hair, led by Norton, Paul Mescal ...

Young people, especially men ... Dunning, a textured hair specialist and her team at Striiike, a salon in Los Angeles, are forgoing the term “perm” in favor of “new wave” to distance ...

Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention. While perming kits are sold at beauty supply stores for DIYing, they’re a ...

At the salon, there has been an increase in all types of people getting perms, but it's especially common amongst younger men, said Nikki ... just that wavy texture," said Elias-Porter.

The majority of clients seeking perms at Mai Hoa Beauty Salon in Minneapolis are not older Asian aunties. They are men in their 20s and 30s who care about personal style and grooming, who know ...