MetLife’s new logo has some seeing double. Diffen, a Wikipedia-like Web site that makes comparisons between issues and products, is accusing the largest US insurance company of ripping it off.

This month, the company announced it was tearing down the Pan Am logo and renaming the 59-story structure the ”MetLife” building. The insurer has been deliberating for some time about the ...

But the logo is just the central cog in an all-encompassing "design system" that also includes a new color palette and strategies for typography, photography and illustration, said Howard Pyle, SVP ...

The licensing relationship, which FORBES estimated at more than $12 million per year, will come to an end in 2019 as MetLife reveals an updated logo and brand identity. "We brought in Snoopy ...