Mini has revealed a new, more streamlined logo that will start appearing on the brand’s cars from March 2018. The new design does away with the three-dimensional, two-tone logo that has featured ...

It’ll appear on all new Mini models starting in March on the bonnet, the rear, at the center of the steering wheel and on the remote control. Related Video: Video ID: 193a3b94-ac63-3cd9-a706 ...

The current logo dates all the way back to the brand's rebirth under BMW in 2001, and was inspired by the 1990 Mini Cooper badge, which itself drew influence from the Morris Mini Minor emblem. The ...

MINI, the car company owned by the BMW group, has unveiled a new logo, branding, and premium product strategy that it hopes will help consumers become more "avid fans" of the brand. The new logo ...