New Balance and Boston College kicked off their football partnership with a high-energy event celebrating the reveal of the ...

Endorsed by Nike since his NFL arrival in 2018, Josh Allen recently switched to New Balance cleats in a cryptic move during ...

To kick off the global campaign, New Balance athletes Cameron Brink of the Los Angeles Sparks and Eberechi Eze of Crystal ...

The Boston College Eagles football program has revealed its New Balance uniforms which will be worn this upcoming season. There are two new uniforms that the team will wear in 2025, the first maroon ...

It’s a trend recently endorsed by singer Rosalia, who arrived in New York for the Met Gala wearing a long white skirt, a slogan tee that read ‘Protect Me From What I Want’ and real, New Balance ...

Williams, through numerous photographs shared by the Bears, appears to be potentially in a new contract with New Balance as he’s been seen wearing New Balance football cleats in team activities ...

The New Balance 1906L ‘Silver Metallic’ has landed ... And Hoka, of hiking boot fame, recently released its own version with the Speed Loafer. Despite the mad rush though, the 1906L is ...

The salient image of New Balance for most is that of the dad shoe ... It was a bit like, who's wearing boots? Even that die-cut midsole was maybe not right for the timing. I'd seen a lot of ...

This week, adidas introduced the new F50 Messi 'La Vida Rapida' boots, set to be worn exclusively on the pitch by the Argentine legend and the world's top young football talents. Earlier this week ...

New Balance has unveiled Bukayo Saka's latest upgrades to the signature Furon football boot. Engineered to provide optimum control when playing at speed, the latest New Balance Furon V8 boots are ...

New Balance’s director of football product. “It’s a failure of imagination not to recognise and respond to that.” That ethos is applied all the way down to the minute details of the boots ...

Previously known better for their running shoes, New Balance are an increasingly popular brand in the football boots market, and are worn by the likes of Bukayo Saka and Sadio Mane. Performance ...