Pegasystems has long been considered a leader in BPM and a smaller player in CRM. Management sizes the market at $60 billion-$70 billion, which includes both CRM and BPM. We note that the Pega ...

We asked industry experts to share one free or low-cost method they’ve used to find customers that yielded surprisingly good ...

We recently explored the influx of Chinese car brands into the UK market, and how dealer groups can start capitalising on the ...

We researched the best pet insurance companies when it comes to coverage, pricing, and more. See why we rated Lemonade #1.

These independent perfumeries are sharing the art of fragrance with their customers, enhancing the olfactory experience and ...

When you sign up to Gelato, you’ll be prompted to connect your Shopify store. This takes you straight to Shopify to install ...

How to scale a practical strategy for managing reviews and brand presence that can apply to 10s of sites or hundreds of ...

She’s grateful to have the small location on Main Street. New items are added weekly and she thinks customers will keep coming back once they see the prices. She hopes it’s a business that’s ...

You will never search too long on Netflix—it always knows what you want next. Customer loyalty built through a seamless digital experience has an impact on the bottom line. When done right ...

From running customer feedback groups to creating ideal customer profiles (ICPs), many marketing ... and deliver meaningful insights opens up new possibilities for audience analysis.

He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School for ... frequently study their customers' profiles and behaviors to ...

“Tariff surcharge line item,” wrote Reddit user “ProperMod” while sharing a screengrab showing a new “tariff surcharge ... This means that the customer paid 7.8% of the bill as ...