Injuries have been prevented Caitlin Clark from making a full impact on the court this season, but the Indiana Fever ...

When Nike signed Indiana Fever star guard Caitlin Clark to a multi-million-dollar endorsement deal back in 2024, the ...

Within days of each other, Nike and Adidas released two of the most compelling ads in recent memory. After 27 years without running an ad during the Super Bowl, Nike debuted its "So Win" campaign ...

COLE PALMER has left fans speechless after starring in a new advert. The Chelsea star appeared in the new Nike ad, which ...

There are lots of quite scary things about football - a Saudi moneybags club winning the World Club Championship? FIFA will ...

In a similar advertisement, Nike promoted Sinner with the message, "It's hard to beat the nicest guy." This is a nod to Jack Draper's comments about Sinner's niceness being a weakness.

After more than a decade outfitted in Nike gear, the University of Tennessee is making a major move in the sports apparel ...

Nike came under fire on Monday for a billboard that was shown at the end of the London Marathon. The sign read "Never Again. Until Next Year." It featured black lettering on top of a read ...

Nike tapped Malia, who goes professionally by Malia Ann, to direct two commercials for A’ja Wilson’s debut A’One sneaker. But soon after the ads dropped on May 3, filmmaker and NYU alum ...

Nike Inc. is spending more than ever on marketing around the Olympics in a global advertising blitz as it tries to reinvigorate sales and spark a comeback for the world’s largest sportswear company.

Female athletes sent fiery messages to Nike amid the push for fairness in women’s sports and the elimination of biological males competing against them in different levels of competition. An XX ...

Nike is the latest in a growing list of major brands that have been stung by marketing flops that “seemed like a good idea at the time.” One of the lesser-known legends of botched branding was ...