The new logo, which continues to put the emphasis on the “O” in Jell-O while retaining ... The company worked with Brand Opus on the overhaul, a creative firm that’s recently worked on ...

“The mountaintop that you see here is the same mountaintop of use for the jazz uniforms,” O'Grady said looking at the old and new designs. The other colors in the 90s logo are also inspired by ...

“The work was great, so we began publishing the efforts to provoke conversations internally and externally,” said Curt ...

Dessert brand Jell-O has received its first makeover in ten years courtesy of branding agency BrandOpus, featuring a bolder, blockier logo and hyperreal renders of pudding swirls and jelly fruits.

A previous version of the Land O'Lakes logo, featuring Mia, an indigenous woman dubbed the "Butter Maiden" Mike Mozart via Flickr under CC BY 2.0 Just ahead of its 100th anniversary, Land O ...