If not for the fact that sneaker brand Adidas couldn’t match a much better offer from upstart Nike, NBA Hall of Famer Michael Jordan would have signed with the German company at the beginning of his ...

The basketball world witnessed one of its most consequential business decisions when Michael Jordan selected Nike over Adidas ...

The Sixers legend whose Reebok sneakers defined basketball fashion of the 1990s, is pairing up with Shaquille O’Neal to ...

"Super versatile shoe. Looks great with joggers, track pants, jeans, and even dress pants," says a happy shopper. If you prefer the old-school version, by the way, WSS is also selling Adidas ...

Last year, the old-school Adidas sneaker nearly topped the Lyst Index, a quarterly roundup of the hottest items in fashion. Models like Emily Ratajkowski added pairs to their wardrobes. Grace Wales ...

Kaleena Smith is the top women's high school basketball ... to understand why Adidas women's basketball president Candace Parker signed Smith to an NIL deal for the shoe brand.

To honor its legacy, adidas created interactive spaces where fans could explore the shoe’s history while ... how he continues to elevate adidas Basketball on and off the court.

Adidas has signed Kaleena Smith, a 16-year-old high school sophomore from Ontario, California, as its first NIL girls basketball athlete. Smith is the top-rated recruit in the class of 2027 and ...

Adidas announced Thursday it has signed 16-year-old Kaleena Smith, a five-star recruit from Ontario Christian High School, to its first NIL deal for a high school women's basketball player.

Sophomore high school basketball ... Adidas during all her games with not just Ontario Christian High School, but also her AAU team. This also gives her the chance to have her own shoe line ...