The PSA was created by Sandy Hook Promise, the nonprofit formed after the 2012 shooting at Sandy Hook Elementary School in Newtown, Connecticut, that killed 20 students and six adults.

Sandy Hook Promise unveiled a horrifying PSA on Tuesday reminding parents of the very real and ever-present threat parents face every day sending their kids to school in the gun-loving US of A.

It begins with a smiling teen boy, opening his locker to retrieve the “perfect” backpack that his mom bought him. It ends with a young girl, in tears, texting a goodbye to her mother as… ...

Familiar back-to-school supplies such as pencils, scissors and gym socks are recast as emergency survival tools in a new public service announcement from the Sandy Hook Promise, an anti-violence ...

Central NY News; Oswego High School student's PSA about texting and driving picked as best in nation . Published: ; May. 02, 2011, 9:24 a.m.

The new PSA was released two days after the latest school shooting in which a 17-year-old gunman shot two students before being shot and killed by a school resource officer at Great Mills High ...