For those who prefer to accentuate their eyes with minimal-looking makeup, consider a gray-based blue shadow similar to Kate Hudson. "I like a pretty wash of pastel blue on the eyes," recommends ...

When going for blue eyeshadow, the rest of the make-up should be kept subtle so that the colour really stands out, Wythe advises. Red lipstick, for example, draws the focus away from the eye area.

Colors aren't the only thing to keep in mind when it comes to applying eyeshadow on older eyes, though. Eyeshadow texture is ...

Photograph by Erik Madigan Heck. Styled by Felicia Garcia-Rivera. There’s been much discussion lately about blue eye makeup having a resurgence. But for the record—and as any savvy makeup ...

Essentially, color correctors utilize color theory to neutralize uneven tones across your face. “Instead of layering on too ...

How do I wear blue eyeshadow? Yasmin says that the secret to any good coloured-eye look is to always use an eyeshadow primer beforehand. "P.Louise Base is one of my favourites as they come in ...

Her peach eyeshadow, blush, and lipstick combination is lovely for Valentine’s Day, ... Consider this the new smoky eye: amethyst eyeshadow blended softly above the crease.