E.l.f. Cosmetics has teamed up with Pinterest to introduce a new immersive digital experience for personalized beauty.

Here's everything to know about dollcore, TikTok's doll-inspired, Polly Pocket-esque aesthetic including practical ways to ...

I’ve loved expressive, maximal makeup from a young age; my eyes being dressed in sparkles and black smudges since I was old ...

AI, "algorbeauty," and filters are warping beauty ideals—even Margot Robbie and Marilyn Monroe are being called "mid." ...

E.l.f. and Pinterest will bring “color e.l.f.nalysis” to Pinterest Manifestival at the Carlton Beach Club in Cannes on June ...

Podcasters are a visible presence at Cannes Lions this year, joining the several hundred creators in attendance.I caught up ...

With AI-powered color matching, the beauty brand's new tool hints at broader trends in personalization and platform ...

Pinterest has partnered with e.l.f. Beauty on a first-of-its-kind color analysis activation, which will enable Pinterest users to get feedback on ideal color combinations for their skin. As you can ...

The “color e.l.f.nalysis” tool offers makeup shade recommendations that harmonize users’ unique features, as well as a ...

La Cambre in Brussels is surely the closest thing to utopia on Earth for fashion students. Funded by the Belgian government, ...

Floral and monochromatic bikinis aren't the only trends McRae has experimented with lately. In May, she put her spin on the coquette sneakerina trend with a sold-out pair of Adidas x Bad Bunny ...

Painting your toes the color of pickles feels a bit strange, but trust: It looks super good (I can attest, I wore it on a ...