New research shows that facial expressions can reveal internal cognitive states, accurately predicting task performance ...

Graphs, visual representations outlining the relationships between different entities, concepts or variables, can be very ...

Groundbreaking research on the mechanisms of emotional memory and brain plasticity, the dynamics of collective cognition, and ...

Harvard cognitive psychologist Daniel Schacter’s work has underpinned a sea change in how we think about memory; namely, that ...

We've all heard of the 3 day potty training method, but does it really work? And is it really achievable to train your tot in just 3 days? Potty trainingis a major milestone for your little one, and ...

And the colour of the reduced price sticker hasn't been ... it prompts urgency and tells your brain: 'look here, now.'" Article continues below The psychology behind it is simple yet powerful.

Shoppers are only just discovering the clever psychological reason supermarkets use yellow for reduced-price stickers.

New studies show that astrocytes, long thought to be support cells in the brain, are crucial intermediaries for relaying messages to neurons.

If you're wondering why reduced stickers are always yellow ... and tells your brain: look at me now. In retail psychology, it’s used to create a sense of immediacy — like ‘this deal won ...

But new research from Abertay academics has now suggested that our brain can also quickly learn ... The study, published in the British Journal of Psychology, set out to explore how our brains ...