In a sea of blue Internet branding, Yahoo’s color choice stands out for its relative originality. So why does it seem to run counter to the egalitarianism of the Digital Age?

Truist, the bank formed from the merger of Atlanta's SunTrust and Charlotte's BB&T, has unveiled its new, purple brand identity.

Danny and I wonder if the new logo, if it happens, might be part of Yahoo trying to assert its independence by showing Yahoo purple. It is official that Yahoo is no longer in talks with Microsoft ...

Ocoee’s new logo is meant to depict a passion flower and herald a new era of prosperity, but longtime Mayor S. Scott Vandergrift said it reminds him of something far less noble: a purple turk… ...

Deep Purple revealed the cover artwork for their new album InFinite yesterday and it’s caused quite a shitstorm amongst Devin Townsend fanboys; the main motif on Deep Purple’s cover, they allege, ...

Aetna's new purple logo aims to modernize its image, reflecting a shift in branding strategy.

A review of 'The Color Purple', a rousing new musical version of the Alice Walker classic and adaptated from the Broadway show reinvents the story.

, the logo features a plum-colored rose icon and Moda Center wordmark, which plays off of the corporate logo for arena partner Moda Health.

The Baltimore Ravens are painting the town purple -- literally.Ravens staff visited War Memorial Plaza at City Hall and Scott's Overlook at Federal Hill on Monday to paint the Ravens logo on the ...

Watch the new trailer for The Color Purple, an upcoming movie starring Taraji P. Henson, Danielle Brooks, Colman Domingo, Corey Hawkins, H.E.R., Halle Bailey, Aunjanue Ellis-Taylor, and Fantasia ...

Louisville City FC unveiled a new crest Monday. The club, which is entering its sixth year of existence, moved away from its former logo, which was gold and purple and featured a partial skyline ...

The musical format of the 2023 version of 'The Color Purple' softens many of the rough edges of the book and its previous adaptations.