Following is a transcript of the video. So that red logo isn’t just a welcoming sign ... red is one of the few colors today that cultures all over the world view positively.

Ahead of World AIDS Day, which takes place on December 1, Apple has begun turning the Apple Store logos of many of its retail locations red. Apple's red logos are an annual tradition and mark one ...

As it has done for the past three years, Apple is once again recognizing December 1 as World AIDS Day at its retail locations by coloring their Apple logos red for the occasion. Several Apple ...