This obsession recently led me to the most fabulous adventure in the South of France, courtesy of Matiere Premiere. There, I ...

Emily Ratajkowski recently shared in an interview that the Viktor and Rolf Flowerbomb and Flowerbomb Tiger Lily perfumes are ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

I tested dozens of fragrances to bring you the best rose perfumes of 2025. Shop faves from top brands like Byredo and Kayali, ...

Explore Dior's Les Récoltes Majeures, a luxurious fragrance collection inspired by Christian Dior's favorite flowers.

It’s Press Release Day! I get a lot of press releases. Most of the time, I keep the press releases to myself. But today I’m going to share the press releases I receive. Throug ...

Unlike Manon and Sophia, Daniela sticks to one fragrance as her signature and is as sweet as her personality. The go-to scent for the star is none other than one of TikTok's favorites: Kayali's ...

Ultimately, it was the centifolia rose, which blossoms under the Provençal sun, that Kurkdjian wanted to capture. “I did several trips to Grasse during different periods of time, to spend time ...