Naturally, these brand expansions have also seen the Hello Kitty brand move into the world of anime. Since her inception, ...

These theme parks in Japan may not be as famous as USJ or Disneyland, but they’re certainly unique and just as thrilling.

Hello Kitty and Sanrio fans get excited, because this Sanrio Puroland theme park is the perfect place for kawaii lovers to ...

The idea in Hello Kitty Friends Match is that the Sanrio characters find themselves in Dreamland. However, it isn’t what it used to be, and a village they come to is completely dark and decimated.

Sanrio, creator of Hello Kitty, Kuromi, Chococat, and Cinnamoroll, is celebrating Tuxedo Sam's birthday with a special promotion Created in 1979, he has appeared in many of the brand’s products ...

Nonetheless, global brands such as Sanrio have embraced this drastic change in consumption behaviour by leveraging globally well known characters such as Hello Kitty, Little Twin Stars ...

Sanrio hopes to announce a detailed plan to build accommodations at Harmonyland in Oita prefecture by the end of 2026, which marks the 35th anniversary of the park.