See how AI is integrated into Google’s Search Ads system, such as how ad relevance, bidding, and ranking are determined.

New DOJ exhibits reveal insights into how Google Search ranks content, Navboost, RankEmbed, and LLMs reshaping the future of ...

A Google engineer's testimony shows how page quality is scored and confirms the existence of a popularity signal that uses ...

What is Advanced SEO Advanced SEO goes beyond basic optimisation techniques. It moves past simple methods such as using ...

AI search engines interpret meaning rather than just keywords, making detailed product descriptions, automated metadata and schema markup essential for ranking. Ensure that your product data is ...

Start with a spreadsheet to create your content strategy. I know, it sounds like a lot of work, but you’ll thank yourself ...

Although structured data is not a direct ranking factor, the indirect benefits are well-documented. A better understanding of a page's content allows search engines to match user intent more ...

Mordy Oberstein explains why, as a brand matures, it should reduce dependence on referral traffic and focus on owning its ...

Early trials of the Open Web Index are set to begin next month. This emerging project could help European countries move away ...

For the original iTunes version, click here. This week, we covered, you guessed it, more Google search ranking volatility.

This week, guess what, we saw more Google search ranking volatility heat up mid-week ... That was the search news this week at the Search Engine Roundtable. SPONSOR: This week's video recap ...