I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Rockstar Games is launching the Money Fronts update for GTA Online on June 17, introducing legitimate storefronts as fronts ...

NFL Nation frames minicamp storylines, including Trey Hendrickson and Kirk Cousins watch, and T.J. Watt's next move.

If you caught U.S. Secretary of Treasury Scott Bessent’s interview on CBS’s “Face the Nation” this weekend, you know exactly ...

A new trend on social media called "wash your face like a man" is getting millions of views and laughs. Experts say regular soap may work for normal skin but can dry out sensitive or dry skin by ...

Social media could become an even more important marketing source if direct-to-consumer rules shift under HHS Secretary Robert F. Kennedy, who has called for a ban on pharma TV ads. TV ad spending ...

Senate Bill 5400 would have collected around $25 million a year from online search and social media companies through a business tax surcharge. Proceeds would have gone to print, digital and ...

How much power does a social media ad have? A lot more with radio behind it, according to a new study by iHeartMedia’s Critical Mass Insights, revealing how radio advertising significantly ...

Fully 50% of businesses said organic social media content is the most effective marketing channel for attracting new customers, according to a separate Shopify survey. Paid social media ads was ...

Still, advertisers face challenges on Reddit due to the site's unique communities. A new report shows that Reddit's ad revenue is growing faster than any other social media platform. Still ...

quickly complicated when social media users began to notice alarming inconsistencies, including people with four fingers instead of five and two women with the same face, in a promotional poster ...

as any tightening of privacy policies can severely affect ad performance, making these channels less reliable for data-driven campaigns." Indeed, social media's highly dynamic nature continues to pose ...