News
Coca-Cola’s appeal to Palestinians fizzles as the Mideast war boosts demand for a local look-alike
But the most noticeable expression of consumer outrage has been the sudden ubiquity of Chat Cola as shopkeepers relegate Coke cans to the bottom shelf — or pull them altogether. “When people ...
Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.) ...
Results that may be inaccessible to you are currently showing.
Hide inaccessible results
Feedback