Simply put, "Super Bowl 50" looked better than "Super Bowl L." "When we developed the Super Bowl XL logo, that was the first time we looked at the letter L," Weston said to ESPN in 2014.

However, some fans are chattering about whether or not the big game's logo long ago determined which teams would play outcomes. The Super Bowl logo theory posits that the teams that would play in ...

Fans don't think that the two colors in the Super Bowl 2025 logo — red and green — are a coincidence Skyler Caruso is a Writer and Reporter of PEOPLE Digital Entertainment. She joined PEOPLE ...

However, a popular conspiracy surrounding the Super Bowl logo in recent years suggests the second Chiefs-Eagles matchup was predetermined. After a decade of cookie-cutter Super Bowl logos ...

The Super Bowl logo conspiracy strikes yet again. After last year's NFL finale deviated from the pattern, the Super Bowl 2025 fixture has resurrected the most outlandish theory in sports logo design.

The Super Bowl logo has become more of a talking point among NFL fans over the last few seasons. Part of the reason for that is a conspiracy theory that the colors of the Super Bowl logo determine ...