Snack food maker Mondelez International is suing the Aldi supermarket chain for packaging its store-brand cookies and ...

In the food service industry, branded apparel is a critical extension of your business’s identity. The uniforms worn by staff ...

The first grocery stores appeared in the 1920s and '30s. Large and full of products, they changed how Americans shopped for ...

While monogrammed decor has been a huge trend in the past, others are looking at creating unique bespoke home logos for their homes and estates.

Coca-Cola’s Vitaminwater, however, is rewriting the rules with its bold new branding approach. The brand has introduced a striking updated logo that, at first glance, radiates simplicity and ...

Killer Brownie®, the gourmet brownie company known for its decadent, layered indulgence, is debuting a bold new look and a ...

Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...

Pro Portsmouth unveiled the 48th Annual Market Square Day Festival & 10K Road Race logo that features a Portsmouth waterfront ...

Lipton updates its logo for the first time in over a decade. The redesign returns it to a design much like its very first, ...

Vallarta Supermarkets, one of California's top Latino-owned grocery chains, is turning up the flavor on 40 years of community, culture, and quality with the grand opening of its newest store in Colton ...

So there you have it – an in-depth exploration of supermarket logos. It’s incredible how much thought goes into such a simple design! Whether it’s the psychology behind colours, hidden messages, or ...