Buchbauer, who founded Swarovski’s men’s and women’s watch division in 2009, is justifiably proud of the Swarovski brand heritage.

Men broached brooches at the 2025 Oscars. Traditional menswear on red carpets can be a snooze, so when it comes to film’s biggest night — and the most prestigious red carpet of the year — ...

Now, the popular shapewear brand is working with Swarovski’s creative director Giovanna Engelbert to design an exclusive collection of body-contouring jewelry and crystal-encrusted shapewear.